Learn how localised game content, marketing partnership, and leading practices for digital-product promotion came together in Totalizator Sportowy’s successful launch of eInstants with partner IGT.
After just a short time, the Lottery’s interactive channel is producing 8-9% of sales every month, and players in Poland are enjoying a growing library of fun and interactive games, known as “gierki.”
Watch the successful eInstants launch with Totalizator Sportowy!
Visit IGTiLottery.com for more information on IGT's iLottery solutions and eInstant games.
And take a look at more digital solutions from IGT!