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Sports betting 2025 - visual without text2.png
Stockholm, Sweden From: 21 May 2025 To: 23 May 2025
May 21 - May 23

EL/WLA Sport Betting Seminar

Hosted by: EL and WLA

The EL/WLA Sport Betting Seminar 2025 taking place in the vibrant city of Stockholm is an opportunity to keep you at the cutting edge all the major developments in this dynamic and evolving environment.

A comprehensive programme will cover the latest trends in betting offers, exploring emerging products and innovation, as well as the outcome of a market study highlighting the dynamics of both legal and illegal markets within the sport betting realm. 

This seminar will also discuss the duty of care and operators’ responsibilities in legal markets and how to ensure sports integrity and combat illegal betting, with for example contributions from ULIS and the Council of Europe. 

Specific attention will be given to how lotteries can revitalise sport betting though new technologies and how these can be integrated into competitive offerings. Topics including the risks and opportunities posed by AI, robotic betting and evolving media behaviours will also feature in the programme.

Avicii arena2

Avicii Arena

This year's event coincides with the Ice Hockey World Cup, offering you the chance to attend the quarter-finals match on Thursday evening (22 May 2025)* in the impressive Avicii Arena, the world’s 2nd largest globe! (*Seats are limited - first in, first served basis)

Who should attend?

Sports betting directors, lottery executives and collaborators responsible for sports betting, marketing, product development and odds compilers.

When?

The seminar will start with a welcome reception on the evening of Wednesday, May 21 and end on Friday, May 23, 2025 at around 13:00 with lunch. 

Language

The Seminar will be conducted exclusively in English. 

Seminar Venue
Clarion Hotel Sign

Östra Järnvägsgatan 35 10126 Stockholm | Sweden
website

Welcome reception (5’ by foot from the venue)

Haymarket by Scandic Hotel 

Hötorget 13-15, 10126 Stockholm | Sweden
website

Airport / hotel / venue transfers are NOT organized. 

COSTS | May 21 - 23, 2025


  • EL/WLA Lottery Members 1,995.- EUR ex. VAT

  • EL/WLA associate members 2,295.- EUR ex. VAT

  • Non EL/WLA members 3,195.- EUR ex. VAT
(Participation subject to approval by EL/WLA)


The fee includes participation in the seminar,  meals during the seminar & evenings, breakfast, VAT, access to the gym and 1 match ticket (upon availability). 

ACCOMMODATION


Participants are requested to book their own accommodation at the Clarion Hotel Sign. The preferential rate expired on March 7, but rooms are still available for the nights May 21 and 22, by using the following hotel booking link. As this period is in high demand in Stockholm, we expect hotel rooms to be sold out very soon. Availability on a first come, first serve basis.

Please confirm your attendance as soon as possible by registering via the link below. After registration, you will receive a written confirmation with more details. The programme will be published shortly on the EL/WLA websites. 

Registration open