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Shaw theatre & Pullman St. Pancras, London, UK From: 5 Feb 2024 To: 6 Feb 2024
Feb 5

EL/WLA Marketing Seminar

Hosted by: The European Lotteries (EL) & World Lottery Association (WLA)

Open to EL Lottery and Associate Members

In today's rapidly evolving business landscape, the digital realm has become a cornerstone of marketing strategy. Digital marketing, also known as online marketing or internet marketing, has revolutionized the way businesses connect with their audience and promote their products and services.

The 2024 edition of the EL/WLA Marketing seminar explores the fundamentals of digital marketing, its significance in today’s lottery world, and the key strategies that drive its success.

The 2024 EL/WLA Marketing seminar runs ahead of and partially in parallel with ICE London, which takes place on February 6-8, 2024.