Data & Research
Is DBGs Re-Juvenation possible?
Draw-Based Games are historically the first game category operated and still the most important part of European Lotteries Members’ business, making 56% of their GGR generated in 2019.
With the aging of the player base of the traditional DBGs, the new technological opportunities and increasing gaming and entertainment competition, the challenge for EL Members to maintain the DBG category relevant, attractive and entertaining is rising and the need for speed to innovate increases adequately.
In this webinar, you may see examples how selected EL Members have approached this challenge and brought a successful innovation for their customers. This webinar is the third in a series of five Data & Research webinars taking place during the course of 2021 and covering various topics of lotteries operations.
Who should attend? (EL members only)
The webinar shall be of particular interest to EL marketers, product managers, strategists, business intelligence professionals, and persons involved in the DBGs operations.